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Author: Rob Brooks

Motorcycle Market Malady

Deep in the global COVID pandemic, and amidst a nearly ten-year decline in sales, the motorcycle industry has continued to take a beating here in 2020. If automotive sales have declined, motorcycle sales have ridden off a cliff. Global sales have plummeted worldwide, in every category, in every country, for every manufacturer.

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Electric Soul

I must admit a certain reluctance to involve myself in motorcycling’s growing “fringe”, the electric bike. I’m an “ICE” guy (internal combustion engine), and still love everything about a rumbling, vibrating, exhaust-smoking motorcycle that I have to clutch, shift, feed fuel, and wrench on to keep running. I’ve been disinterested in the many varied electric/eclectic battery-powered startups over the past 20 years, admittedly including Zero. “Not a true, traditional motorcycle,” I would scoff…

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2020 Isle of Man TT Joins List of Race Cancellations

The government of the Isle of Man has canceled this year’s annual Isle of Man TT, originally scheduled for May 30- June 13, as a precautionary measure against the worldwide spreading of the coronavirus. The legendary motorcycle time trials race has attracted thousands of pro racers and fans from across the globe since its inception in 1907. The two-week racing event has only been canceled one other time in its long history, in 2001 due to the government’s concerns over an outbreak of “foot-and-mouth” disease in the neighboring United Kingdom.

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Motorcycle Tire Pressure Monitoring Systems

If you are like me, I’m not good at remembering to consistently keep up with tire pressure, whether it be my motorcycles or our family automobiles. In fact, to insure I check and adjust these monthly, I set an alert in my phone, synch it with my calendar, then hopefully I’ll actually heed it when the set date comes. That last part can be intermittent at best, given how easily distracted I can be.

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My Brother’s Keeper

Motorcyclists have some unwritten codes, which we all (mostly) abide by, such as “the wave”, riding staggered with each other, among others. Notably, most motorcyclists also follow the rule, “never leave a fellow rider stranded.” This is regardless of brand or type of bike. I’ve been on the giving and receiving end of this “biker good will”, and it’s one of the many reasons I love the motorcycling community.

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Supercross For A Great Cause

The Florida race not only kicked off the Eastern Regional 250SX Class Championship but was also the “This Race Saves Lives” event in which teams featured St. Jude patient-inspired artwork on their bikes and gear. The custom graphics and one-of-a-kind gear was collected after the race and will become available in the coming days where fans can bid on items from their favorite teams and riders. The online auction went live during the opening segment of Race Day Live and the first item up for bid was Ricky Carmichael’s custom-built Suzuki Boulevard M109R B.O.S.S. Fans can bid on Ricky’s bike and other items by visiting stjude.org/supercrossauction through the final round in Salt Lake City, Utah on May 2.

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