A few of the most popular new purchases from the past year
The year 2024 has been an interesting one in the motorcycle industry. Consolidations and closures, the rise in used bike sales over new ones, new motorbikes and upgrades/revisions of existing models, the past year has been tumultuous for motorcycle brands in general, a downright roller coaster for American motorcycling in particular. Yet despite it all, motorcycling in the States is very much alive and well, as it is across the globe. Motorcycles are selling, and people are riding. Our lifestyle still means freedom, adventure, community, and connection- with the open road, our fellow riders, and our beloved machines. As we prepare to conclude another year, let’s take a look at a few of the best selling motorcycles in America over the past 12 months.
The Harley-Davidson Street Glide and Road Glide, in Daytona.
1. Harley-Davidson Street Glide
Harley-Davidson remains a quintessential American brand, and the Street Glide continues to dominate the touring motorcycle segment. Known for its iconic styling, its powerful updated Milwaukee-Eight 117 engine, and advanced infotainment system, the Street Glide is a favorite among American riders. Its custom-inspired look and unmatched comfort make it a top choice for those seeking a blend of performance and luxury.
Key Features:
- Milwaukee-Eight 117 engine
- Boom! Box GTS infotainment system
- Sleek, aggressive styling
- Comfortable long-distance ergonomics
We rode one with a Road Glide down at Daytona Bike Week back in the spring, and came to understand the popularity of this remarkable tourer. With its slammed low seat height of 26.1 in., low slung yet perfectly balanced weight, and butter smooth transmission and throttle response, combined with finer-tuned traction control, ABS and fantastic brakes, the Street Glide is pure pleasure to ride.
Rob and the Honda CRF300L, on the Scull Shoals ride. Photo by Scull Shoals Rally.
2. Honda CRF300L
The Honda CRF300L, both the standard and Rally versions, have taken the small-displacement dual sport market by storm in recent years. Combining good off-road capabilities with on-road versatility, the plucky Honda appeals to a broad audience. Lightweight, reliable, and affordable, this dual-sport motorcycle is perfect for both novice and seasoned riders looking to explore beyond the pavement.
Key Features:
- Lightweight chassis
- Fine-tuned, bulletproof 286cc single cylinder engine
- Long-travel suspension for off-road performance
- Adventure-inspired design
Rob had one for several months the year Honda upgraded the model from a 250 to the current 300, and absolutely loved the time he spent with it. Not primarily a dirt rider, Rob nonetheless gained so much off-road confidence on the little CRF that he entered the popular Scull Shoals Ride/Rally in central Georgia with it, completing the ride savoring the experience. This is a fantastic small sized dual sport.
The 2024 Yamaha YZF-R7. Photo by Yamaha.
3. Yamaha YZF-R7
Sportbike enthusiasts have flocked to the Yamaha YZF-R7 in 2024. Bridging the gap between entry-level and high-performance bikes, the YZF-R7 delivers an exhilarating ride with its 689cc CP2 engine and sharp handling. It’s a perfect balance of power and affordability, making it a hit among younger and older riders alike.
Key Features:
- 689cc liquid-cooled CP2 engine
- Lightweight frame for agile handling
- Outstanding performance both on street and track
- Aggressive, sporty aesthetics
Though we’ve not sampled the R7 itself, we’ve ridden that CP2 powerplant in the Tuning Fork’s other iterations of it, specifically the Tenere 700 and the hooligan MT-07. We love that howling, hungry engine, and certainly understand why it’s a popular sportbike choice, for street, track, and even MotoAmerica’s Twins Cup racing series.
Ryan Nolan on Sonoma Raceway with a Ninja 400. Photo by GotBlueMilk.
4. Kawasaki Ninja 400
The Kawasaki Ninja 400 continues to be a favorite in the entry-level sportbike category. We hesitate to refer to this bike as “entry-level” however. Its approachable yet exhilarating power delivery, nimble handling, and striking design make it a top choice for not only new, smaller and female riders, but seasoned veterans and track riders as well. For 2024, Kawasaki introduced updated color schemes and minor tweaks to enhance comfort and usability.
Key Features:
- 399cc torquey parallel-twin engine
- Lightweight, user-friendly ergos and handling
- Modern styling with aggressive Ninja lines
- Affordable price point
Ryan Nolan had the chance to ride one on-track, and was impressed with the little Ninja’s performance and handling. That says a lot about the bike, coming from a semi-pro road racer like Ryan. Talking to local Kawasaki dealers, they state, “We can’t keep them on the showroom. We sell them often before we even get them in the shop.” It’s that good.
Lyle’s BMW R 1200 GS, an earlier iteration of the constantly evolving and improving R1300 GS.
5. BMW R 1250 GS
For those seeking the ultimate adventure touring experience, the BMW R 1250 GS has been virtually unmatched. Now a 1300 for 2025, the ADV Beemer remains a class leader. With its boxer engine and advanced rider aids, this motorcycle is built to tackle any terrain. Whether cross-country journeys or rugged off-road trails, BMW’s quintessential adventurer still offers unparalleled performance and comfort.
Key Features:
- New 1300cc boxer engine with ShiftCam technology
- Robust chassis for off-road and on-road stability
- Advanced electronic aids, including dynamic ESA
- Iconic adventure bike design
Rob’s friend and frequent Road Dirt guest tester Lyle Branton loved sampling a 1250 GS so much, he found a low-miles 2018 R 1200 GS online and quickly snatched it up. He and Rob made a 1000 mile road trip together, where they took turns riding Lyle’s 1200 and Rob’s Tracer 9 GT+ loaner. Rob later declared, “I understand why BMW sells so many of those GS bikes. What an amazing adventure tourer!”
Some Concluding Thoughts
The motorcycle market in 2024 showcased a diverse range of options for every type of rider, in spite of uncertain economic times. From Harley-Davidson’s classic touring appeal in the Street Glide, to the adventurous spirit of BMW’s vaunted GS, these popular sellers highlight the innovation and passion that continue to drive the industry forward. Whether you’re a seasoned motorcyclist or just starting your journey, these models promise and deliver exceptional experiences on two wheels. Long live motorcycling, in 2025 and beyond.
Road Dirt Crew
just know Harleys resale value is terrible so plan on keeping for ever or losing boat loads of money, I speak as a 7 time purchaser of Harleys and will never own another as quality has also gone down hill, latest purchase 24 african twin
Not true at all. Price a 5 year old Harley and compare it the the current new pricing.
I got $11000 on a five year old streetbob and I’m getting 17g right now on a 5 year old streetglide for another streetglide? might wanna check your info