Triumph North America

I was out for a ride on a rare, warm winter day recently, and making a left-hand turn onto a side road, I found myself suddenly stopping behind a small transport van. There was a gas station entrance to the right, and opposite on the left was the entrance/exit for a restaurant. In the moment, I considered a quick skirt to the right around the van, so I could continue on my way. But further examination halted my impulse. I glimpsed a black pickup truck ahead, coming the opposite way, and a small silver sedan stopped at the restaurant exit. The transport van was waiting to make a left into the restaurant parking lot, while the black truck suddenly took its left into the gas station lot. Had I not paused before making an impulsive move, I would’ve been broadsided by the pickup truck. A little awareness and prudence quite possibly saved my life.

Flow Rider

by Rob Brooks | Jan 5, 2026 | Ride Life | 0 |

Descending off the high plains of panhandle Texas and into the desert and Mesa’s of New Mexico, the setting sun was splashing a kaleidoscope of color across the sky. Behind us, as darkness crapped over the canopy above, a full moon was rising behind our right shoulders. Mike was riding lead, his silhouette framed by the sinking sun, and I fell into a completely calm state, almost like a trance, and time seemed to stand still.

Rob’s Monthly Musings- Year End Reflections

by Rob Brooks | Dec 5, 2025 | Ride Life | 0 |

It has been quite the holiday season already here in the United States. Although everyone celebrated Thanksgiving, it seems like Christmas decoration, sales, and the general spirit of the season began right after Halloween. So much of it is commerce-driven, of course, but I still love this season, when you peel back all of the extraneous layers

Why I Ride

by Rob Brooks | Sep 18, 2025 | Ride Life | 8 |

On a motorcycle, the rider is not contained in a sealed compartment. We are out in the elements, wrapped around a motorized, moving two wheeled machine, hurtling headlong through time and space, completely exposed to the environment. We feel the wind, road irregularities, temperature changes, the vibrations of the mechanical monster we are riding.

American Motorcycle Culture- Top States Study

by Road Dirt Crew | Sep 9, 2025 | Ride Life | 0 |

To uncover where the passion runs deepest here in the U.S. of A., we recently came across an interesting study of the states with the most motorcycle registrations per capita. Compiled by motorcycle parts specialists Monster Fairings, the report analyzed some recent (2023) Federal Highway Administration motorcycle registration data, comparing both the total number of bikes on the road, and the total number of (known) bikes per capita. Examining over 8.7 million registrations nationwide, the study revealed which states are more saturated with motorcycle ownership and registration, which ones drive the biggest markets, and how geography, culture, and population shapes American’s moto passion.
The results were surprising, actually.